LEGO has partnered with Hasbro on a Transformers G1 Optimus Prime (10302) set. The figure is made from LEGO bricks but also true to a Transformers figure, it has 19 points of articulation that allow the figure to transform from robot to truck mode without the need to rebuild. How cool is that?
Priced at $169.99, it’s not cheap but a collector’s item for fans of LEGOs and Transformers.
Senior Designer at the LEGO Group, Joseph Patrick Kyde
“It has been an honour and joy to work together with Hasbro to develop a LEGO version of Optimus Prime! I am excited to see these two toy companies come together for the first time to celebrate the leader of the Autobots. Optimus Prime has become a pop culture symbol of courage, selflessness, and great leadership as well as an awesome toy that embodies the problem-solving and creativity skills that both companies value so much. It’s been a wonderful and challenging task to bring him to life using LEGO bricks, especially making sure that he can shift modes without disassembly and stay true to his signature look and style.”
Optimus Prime. Leader of the heroic Autobots. And now an impressive 2-in-1 LEGO® build for Transformers fans. Awaken your passion for the Transformers universe with this rewarding building project for adults as you craft all the details of an iconic robot.
Hiding in plain sight
Just like the beloved original, this Optimus Prime model converts from a robot to a truck and back again. Admire the 19 points of articulation in robot mode and open the chest chamber to store the Autobot Matrix of Leadership. Attach the jetpack in robot mode and place the ion blaster and Energon axe in the Autobot’s hands. Other authentic accessories include an Energon cube and optional waist panel. Add the plaque to display your passion for Transformers with pride.
• Build a Transformers icon – Enjoy quality time crafting all the details of this LEGO® Optimus Prime (10302) model
• Converts from robot to vehicle – Just like the much-loved original, this LEGO® Optimus Prime replica switches between a robot and a truck
• Authentic accessories – Relive Transformers sagas with accessories that include the ion blaster, Autobot Matrix of Leadership, an Energon axe, Energon cube and jetpack